Video Marketing Strategies

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7 Actionable Tips to Make Top Notch Video Storytelling

Tips for top notch video storytelling.
In today's digital landscape, video storytelling is a powerful tool to build and showcase your personal brand. Whether you're a business owner, keynote speaker, author or professional services provider, creating effective videos is a game-changer. But before you hit that record button, there are some important things to consider. In this article you’ll find 7 …

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Influencer Marketing: A Social Experience; PlasticoChallenge Crosses The Border

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99.3% of Influencers surveyed say they work on Instagram.  Influencer marketing is about creating an emotional experience between a brand or cause and their target audience.  These video campaigns leverage the influence of vloggers, thought leaders, and experts, who are perceived by their audiences as trustworthy to help drive their marketing goals. The main goals behind …

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